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CLOUD TEA
Client:
Cloud Tea
Services:
Branding for Tea Shop
Challenge & Solution: Create branding for Cloud Tea, a tea shop that offers original tea for a young audience.
Solution:
- Pixel-Based Design: The key element of the branding is the pixel. Pixels are used in the logo, patterns, and other design elements to create a modern and dynamic image.
- Cotton Candy Cloud Concept: The idea of a cotton candy cloud emphasizes the lightness, airiness, and sweetness of the tea, creating a whimsical and inviting brand identity.
- Bright and Cheerful Color Scheme: The color scheme of the branding is bright and cheerful, perfectly aligning with the tastes and preferences of the young audience.
Results:
- Unique and Attractive Branding: The distinctive pixel-based design and cotton candy cloud concept have created a unique and attractive branding that distinguishes Cloud Tea in the market.
- Increased Brand Awareness and Loyalty: The engaging and visually appealing branding has led to increased brand awareness and customer loyalty.
- Boosted Tea Sales: The new branding has successfully attracted more customers, leading to increased tea sales.
